Last week, CoverGirl and 17 year old James Charles made history when he became the very first boy Covergirl.
I am so beyond excited and overwhelmed and happy and astonished and of course, SHOOK, to announce that I am the newest face of @covergirl. First ever male ambassador for the brand and I am so honored and excited to be working with such an iconic brand. I started my Instagram one year ago to inspire others and as an artistic outlet to challenge myself creatively. I truly hope that this shows that anyone and everyone can wear makeup and can do anything if you work hard. I can't wait to share with you all what we have in store, but trust me when I say it's gonna be real good. ?? make sure you check out @covergirl's page for more info coming soon, and my new bff @katyperry as well for a cute pic! ? Thank you all so much. This would not be possible without all of you.
The announcement came from Katy Perry herself on Twitter, accompanied by a photo of the two together. James is the same teen who graced trending lists everywhere just a few months ago for retaking his senior photos with his own lighting so that his highlight would pop. This kid knows where it’s at.
The craziest part is that this kid has only been doing makeup for a year. Talk about talent!
I am so thrilled that major brands are embracing men wearing make up. James will be a role model to boys everywhere, and CoverGirl chose wisely.